HOTWORX, the first 24-hour infrared fitness studio franchise, is highlighting the importance of stress relief and mental health during Stress Awareness Month this April. With millions of Americans experiencing the effects of stress on both their physical and mental well-being, HOTWORX encourages individuals to take charge of their health through the benefits of infrared fitness. To support this, the fitness studio is offering 50% off enrollment through April 16, available at over 700 locations across the country. Additionally, new members can enjoy a free workout on their first visit.
The Science Behind Infrared Heat for Stress Relief
HOTWORX’s workouts combine infrared heat with guided isometric exercises and High-Intensity Interval Training (HIIT), offering a comprehensive mind-body experience. Studies have shown that infrared heat therapy can lower cortisol, the body’s main stress hormone, while promoting the release of endorphins that improve mood and support recovery. This powerful combination helps members achieve fitness goals and boosts mental clarity.
“HOTWORX infrared sauna workouts support recovery by balancing cortisol levels, helping to relax muscles and reduce tension,” said Stephen Smith, Founder and CEO of HOTWORX. “The heat from the sauna aids in muscle recovery and relieves stress, improving overall performance.”
Connecting Through the HotSquad Feature
In addition to its workouts, HOTWORX recently introduced the HotSquad feature in its Burn Off App. This new feature allows members to schedule workouts with friends and family, track each other’s progress, and stay motivated even if they are in different locations. By fostering a sense of connection and accountability, HotSquad helps members maintain workout consistency and reduces feelings of isolation, which are often linked to stress.
Year-Round Commitment to Wellness
Although Stress Awareness Month is a significant reminder, HOTWORX is committed to supporting total-body wellness throughout the year. With advanced infrared fitness technology, innovative app features like HotSquad and DIETTRAX, and a focus on community, HOTWORX empowers members to make self-care a daily priority.
